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The ROI of People Analytics | Free Aptitude Research Report

E-Book

The ROI of People Analytics

HR is under more pressure than ever to deliver measurable results—fast.
But most teams lack the tools to connect people data with business outcomes that resonate with the C-suite.

In this brand-new research report from Aptitude Research, founder Madeline Laurano breaks down how leading organizations are:

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Proving the ROI of HR investments

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Aligning with CEO and CFO priorities

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Using people analytics to drive productivity, retention, and smarter spend

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Transforming HR from cost center to strategic partner

What you’ll learn:

Why only 18% of HR leaders feel confident in proving ROI—and how to change that

What metrics matter most to executives (hint: it’s not adoption rates)

Real-world use cases that use ROI insights to demonstrate HR and TA impact

A practical framework to build your business case for people analytics

The ROI of people analytics isn’t theoretical—it’s operational.

The ROI of People Analytics, Aptitude Research, 2025

Get the report now to discover how to turn your HR data into business impact.

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