Measuring the Quality of Hire: Key Metrics and Techniques
The quality of hire (QoH) is one of the most critical metrics for any organization aiming to optimize its talent acquisition process. Businesses are placing an increased emphasis on QoH data as part of the broader push for data-driven human resources.
Below, you’ll learn about various HR measurement solutions and key metrics to help you assess the quality of your hires.
The Impact of Quality Hires on Organizational Success
Every worthwhile hire has lasting impacts on your business and its success. You’ll enjoy increased productivity and innovation when you build a team of motivated individuals who collaborate well and complement one another’s talents. Your new employees will bring fresh ideas and enhance team dynamics, both of which are great for the long-term development of company culture.
According to the Society for Human Resource Management, companies spend nearly $5,000 per hire on average. That figure represents the upfront costs of recruiting, screening, onboarding, and training the individual. It does not, however, account for all of the other expenses associated with a bad hire, including lost productivity, diminished customer experiences, and the negative impact on team morale.
Making smart hires means you’ll enjoy a long-term return on investment (ROI). The business will benefit from decreased turnover and the costs that come with it. The bottom line is as such: Quality hires are an investment that pays dividends in terms of both financial performance and team cohesion.
Essential Quality of Hire Metrics
We can all agree that data plays a key role in modern human resources processes, including talent acquisition. But knowing which talent analytics data points really matter when it comes to QoH can be a bit tricky.
Let’s take a look at the three main groups of QoH metrics that you need to be paying attention to:
Pre-Hire Metrics
The data that you gather during the pre-hire process can help you learn more about the quality of applications you receive and the efficiency of your hiring processes. Pre-hire metrics also help you make better decisions when extending employment offers to candidates.
One way to explore the pre-hire process involves examining the yield ratio from different recruiting channels. It is a metric that will help you track where your best hires are coming from, be that social media, referrals, or job boards. For instance, if you are seeing an influx of quality candidates from LinkedIn, then you know you should devote more resources to that medium.
Candidate assessment scores are another great pre-hire metric. Use cognitive or personality tests to gain insight into a candidate’s potential fit for the role. These scores can help predict job performance, cultural fit, and how well a new hire will adapt to the company’s environment. Although these assessments can’t tell the full story, they provide useful data in predicting your hire’s quality.
We also recommend tracking time-to-fill, which measures how long it takes your team to fill a vacancy and can indicate the efficiency of your hiring process. While you want to fill vacancies quickly, it’s important not to rush through the hiring process just to get this number lower. Balance the desire for speed with the need for quality candidates.
Early-Stage Employee Metrics
The first year of your relationship with a new employee marks a critical stage in the hiring journey. You need to carefully track each new hire’s performance and productivity to ensure that they are a quality addition to the team.
Time to productivity is a data point every HR team should be tracking. It measures how long it takes for a new hire to become fully productive and integrated into your team. In simpler terms, you are tracking how much time passes before a person can operate independently within their role. Shorter times to productivity often indicate successful onboarding and strong candidates.
You’ll also need to monitor your company’s first-year attrition rate. If many people are quitting before the end of their first year, it could indicate potential issues with your hiring process. Employees may not be receiving adequate support or might be mismatched with their roles. Individuals who feel disconnected from company culture may also be at a greater risk of quitting within the first year.
Once you’ve hired someone, it’s important that you consult with their direct supervisor and the hiring manager to see how the employee is doing. Use the hiring management satisfaction score to determine the effectiveness of the hire in terms of skills, cultural fit, and early-stage performance.
Long-Term Performance Metrics
As an HR leader, you are tasked with playing the long game. You have to look beyond an employee’s first year on the job to measure the overall quality of each hire. Tracking employees’ performance over time gives a clear view of whether your hiring decisions are contributing to the company’s success. Regular performance reviews can reveal if new hires are excelling or if they are consistently performing at (or below) an average level.
We also recommend measuring promotion velocity, which calculates how quickly a new hire moves through the ranks. High-quality hires tend to be promoted more quickly as they demonstrate the ability to grow within the company. The metric can provide insight into how your hiring strategies are supporting the company’s long-term succession plans.
Your HR team should also track revenue per employee, which assesses an employee’s contribution to the company’s financial success. While it’s easier to track this metric for revenue-generating roles like sales, you can use it to obtain valuable insights for other departments.
Lastly, it’s important to explore an employee’s lifetime value. Doing so involves evaluating their total contribution during their time with the company. You’ll need to evaluate productivity, innovation, and overall impact on the team. High-quality hires typically have substantial lifetime value because they make long-term contributions to the business and may even step into new roles during their tenure.
Advanced Techniques for Measuring Quality of Hire
The metrics above provide a solid foundation for measuring QoH. Advanced techniques, such as the use of the three robust frameworks below, can take your analysis to the next level:
Predictive Analytics Models
Machine learning and predictive analytics tools can help you forecast the future performance of candidates. By analyzing past hiring data, your business can identify traits and patterns that predict a successful hire. These insights allow you to make more data-driven hiring decisions.
However, it’s important to note that predictive models can sometimes introduce bias if not carefully managed. You must constantly monitor and refine these systems to mitigate the risk of biases.
360-Degree Feedback Systems
A 360-degree feedback system provides a big-picture view of an employee’s performance by gathering information from multiple sources. You might include feedback from peers and managers, quantitative performance data, and even surveys from customers. Altogether, it is a comprehensive approach that helps you gauge a person’s hard and soft skills.
The major downside to the 360-degree approach, though, is that it can be complicated to implement. You need an abundance of data from diverse sources to gain a holistic view of a person’s contributions to the business.
Talent Pipeline Quality Analysis
A quality hire is one who grows with your business. A talent pipeline analysis tracks that progress. Your analytics model will track several indicators of talent pipeline quality, including internal mobility, succession planning, and the long-term potential of new hires. You can use that framework to evaluate whether candidates continue to provide value as they move into more senior roles.
Challenges in Measuring Quality of Hire
Measuring QoH comes with its own set of challenges, from dealing with inconsistent data to balancing quantitative metrics with qualitative insights. One of the biggest barriers you’ll encounter involves data inconsistencies. Inaccurate or incomplete information will skew the results of your analysis.
Bias represents another major concern. Algorithms can unintentionally perpetuate existing biases if they are trained on unbalanced data. Regular audits and adjustments to your models will help ensure fairness.
Perhaps most importantly, you must adapt your QoH measurement strategies to align with the unique skill requirements of each role. Tailor your metrics to specific jobs within the company to ensure a more accurate assessment. The metrics you use to evaluate a sales rep will differ from those for a software developer.
Use a Holistic Approach to Hire Smarter
QoH data can help your team find and bring in more well-rounded professionals. You can modernize your talent acquisition methods and eliminate inefficient practices that diminish the lifetime value of new hires. To do that, you’ll need high-quality analytics tools.
As a leader in HR measurement, HireRoad provides people analytics tools that help you better understand your workforce and how to unlock their full potential. Our PeopleInsight platform can provide detailed data about the quality of hires and transform your human resources team into a data-driven entity that provides strategic value to the organization. Book a free demo today to learn more.